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A smaller name for a bigger business! bd4travel becomes BD4.
Our new brand is an enhancement that we can be even more precise in what we can do together. Discover more about how bd4travel becomes BD4.
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Meet Fitz at the CAPA’s Americas Aviation Summit
Meet BD4 at the CAPA Americas Aviation Summit on 25 & 26 May 2022 in Puerto Rico and find out more about AI-driven personalization for airlines.
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Guide to Digital User Profiles
Utilizing real-time digital profiles allows instant engagement on a personalized level with your users. Find out how it works and what the benefits are.
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Meet us at Arabian Travel Market: May 9-12, 2022
Meet us in Dubai at the leading Middle East travel and tourism event – Arabian Travel Market from May 9-12, 2022
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Meet BD4 at the Travolution European Summit on May 4, 2022
Travolution European Summit promises to be an excellent forum for the travel industry to plan its future. Read more.
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One of the most effective technologies to respond to travel trends
As travel restrictions are rolled back, AI-driven personalization technologies are best to respond to travel trends. Find examples here.
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POP THE FIZZ TO WELCOME FITZ!
We’re excited to welcome Fitzhugh (Fitz) Patrick as Director of Business Development (Airlines) to the BD4 team.
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Why focus on understanding customer centric ecommerce
Experience optimization vs user experience. Cohorts vs segmentation. Discover our guide of buzzwords around understanding customer centric ecommerce.
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How to build meaningful customer relationships to grow your business
Is segmentation or personalization the best way to build meaningful customer relationships to grow your business?
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Why online user intent is important in travel
Understanding the user intent is key to building a long-term relationship, which can be profitable and show customers you understand them.
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The Holiday Finder by Hotelplan
The Holiday Finder: Hotelplan’s use of BD4’s AI sets up the perfect match for those planning a getaway. Read more about it.
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5 strategic changes for better online shopping experiences
Let’s have a look at how to rethink customer engagement and what steps to prepare for better online shopping experiences in the post-pandemic ecommerce.
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How AI drives informed Precision Marketing strategies
From beauty brands to automotive giants, Precision Marketing is a key part of many companies’ digital transformations. Learn more in the article.
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Data discrimination: celebrate diversity, not averages
What is data discrimination, how can companies use data in a smart, equitable way and why put the user in control? Find it out in this article.
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Boomer or Zoomer – how to use Generation Cohorts in your marketing strategy
What are generation cohorts and how to use them in your online marketing strategy? Find out more about boomers, zoomers and beyond!
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How travel brands can use AI to cross-sell online
Travel companies can use AI to cross-sell online. Learn how technology can drive tangible results and build trust in the sales process.
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How AI can help you build long-term customer relationships
AI-driven personalization solutions can help build long-term customer relationships and boost revenue? Read the article to find out how it works.
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The digitalization in the travel industry
Digitalization in the travel industry has been moving fast – with more to come! Explore in this article what the future may hold.
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The Four Rules of Digital Empathy
To be a successful business today, you need to have digital empathy. Discover how technology can form good business relationships.
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The Four Stages of the Travel Booking Journey
Every user has different needs along the travel booking journey. Get to know the four stages and see how to personalize the customer journey.
