Are you ready to experience the world’s largest travel trade show in 2023? ITB Berlin is returning on-site and it promises to be an incredible event.

The world’s biggest travel trade event will take place from Tuesday March 7th to Thursday March 9th 2023 at Berlin’s well-known exhibition center. So don’t miss it!

Main focus of the three-day ITB Berlin Show & Convention

CHANGE is the buzzword that dominates ITB Berlin 2023. That is only understandable after the global travel industry has faced so many challenges during the last three years, challenges which have changed – and continue to change – the way the industry does business. The fact that ITB is back as an in-person event this year is already a highlight par excellence.

The requirements for global trade fairs have changed considerably, which is why the travel trade fair is this year focusing exclusively on its trade visitors, buyers and media on the customer side, in addition to the exhibiting companies. Therefore, ITB Berlin 2023 will last three days instead of five.

Join Andy Owen Jones at ITB Berlin 2023

There will be a range of seminars and workshops available at the event, including a session with Andy Owen Jones, BD4’s CEO.

Hosted by Dirk Rogl and moderated by Lee Hayhurst, Andy will talk about “The science of giving customers what they want” together with Sasha Gainullin (CEO Battleface) and Willi Plummer (CEO Trust My Group).


On Wednesday March 8th at 11am in Hall 6.1 on the eTravel stage, they will discuss why it’s critical to use cutting-edge technology and data approaches to tailor the travel experience to the individual customer.

For a detailed agenda, find out more on the ITB Berlin Program web page.

Meet the BD4 team at ITB Berlin

ITB Berlin 2023 promises to be an inspiring gathering of leaders in the travel industry, including those who are passionate about using technology to transform their businesses for the better.

Discover what AI-driven profiling and decisioning with BD4 has to offer – it could be just what your company needs to unlock its full potential!

Our team will be at the show so if you would like to meet in person, let’s arrange a meeting onsite.

Send your meeting request