How to improve product visibility to the most relevant customer

How to improve product visibility to the most relevant customer

Matching products to visitors to drive bookings and prove your audience assumptions – this is a key of product visibility. Are you interested in finding out how this works?

Then watch the first aiTalks session and discover how to optimize product placement within the digital shopping experience and steer products to relevant visitor buyer profiles.

In this video, you will learn how digital travel companies use visitor data to present the most appropriate products to reduce churn and drive conversion. Through a series of use cases, we will show how the ecommerce and user experience teams can improve the right level of engagement to leverage visitor interest matched to product details.

Designed for product and digital experience managers, we cover how to:

  • Build customer intelligence to understand product fit
  • Use AI to leverage every user interaction for improved product engagement
  • Apply the right tools to set up individual user experiences at scale
  • Profit from proven personalization use-cases, like product recommenders, relevance sorting or sponsored listings
  • Improve customer loyalty while achieving your business goals